A time tested combination of saffron and turmeric has been enriched with the ageold goodness of aloe vera to give you a fair and flawless complexion. Together they penetrate your skin to control the production and uneven distribution of melanin and deep moisturize it. Marks and blemishes lighten and your face is left supple perfectly smooth and flawlessly fair. What are the reasons for uneven (or dark) skin tone? Our basic skin tone is decided by our genes. However over time a number of factors cause it to darken or become patchy. The biggest factor happens to be sun exposure. Our body produces melanin (darkening pigment) as a defense against UV rays. This is commonly referred to as sun tan. However the distribution of melanin throughout our body is not uniform. Thus non-uniform secretion causes some spots to be darker than the others; resulting in unevenness. Another factor is sebum (natural oil) production in our body. Too much of it causes acne (that may also leave scars) and blackheads; while too less means dry cracked skin and accumulation of dead cells; all of which result in uneven texture. Moreover as we age new cells generate at a slower rate; making it difficult to undo the damage so induced; and only adds wrinkling to the list. Multi_Vitamins How do Vitamins (A B C E) work in improving skin texture? Topical application of Vitamins A B C and E makes the skin supple smooth and even. The suppleness of the skin is owed to Vitamin B which enhances the ability of the skin to retain moisture. The smooth texture and even tone is a synergistic effect of all. All these vitamins effectively treat wrinkling. In fact Vitamins A C and E even delay the signs of skin aging as they happen to be potent anti-oxidants. They help in the repair of damaged tissue by stimulating regeneration of cells. And help maintain the elasticity of the skin by boosting collagen production. They also protect the skin from damage by free radicals. Another protection they provide is that from UV rays induced damage to the skin; as well as minimization of the damage done already. Multivitamins even help the skin against acne and blackhead problems. Vitamin E cleanses the skin; Vitamin C exfoliates (removes dead cells and impurities) and tones (unclogs and shrinks pores); Vitamin A and C reduce oiliness; and Vitamin B renders anti-inflammatory action. They even help in lightening of skin (Vitamin C) dark-spots acne marks and scars (Vitamins C and E); as well as in treating of pigmentation anomalies (Vitamins A and B) and red blotchiness (Vitamin B). Aloe_Vera What are the benefits of Aloe Vera and its role in enhancing the complexion? One of Aloe vera main benefits is its ability to smoothen and strengthen the skin by removing dead skin cells from its surface; hence allowing better penetration of nutrients. Another major benefit is its use as an anti aging agent; due to its rich anti oxidants composition particularly Vitamins A and C; which regenerate and revive skin cells. Aloe vera is also used as an anti bacterial to treat and control acne and other skin infections; while it can also be used against inflammatory issues soothing skin dryness and irritation. It can be used to moisturize skin lighten dark spots and pigmentation and reduce skin oiliness. What is Manjistha and how does it help when used for skin fairness? Manjistha is an herb that for long been used to better the complexion. Also known as Indian Madder or Rubia cordifolia it is very effective against skin infections that keep recurring including acne; as well as other diseases. It takes care of pigmentation anomalies including loss of pigmentation or discoloration and freckles. It is also known to promote the healing of the skin which may have been damaged due to infection or injury. In fact it helps accelerate the healing of scalds and burns while preventing the formation of scars. Manjistha even reduces itching and inflammation giving skin an even tone; and imparts a reddish tinge and luster to face. What is Lemon Peel and how does it lighten the skin tone? Citrus limon or lemon peel as it is commonly known is the rind of lemon. Being citric in nature it is often used as an anti microbial or an astringent and sometimes as a bleaching agent too lightening tan dark spots and blemishes. It works on maintaining the skin pH balance and calm irritated or reddened skin. It works as a toner clearing the skin of excess oil impurities and dead skin; while promoting growth of new cells. Lemon Peel is also known to fight acne and add elasticity to skin. What role do Oranges play in imparting clear complexion? Oranges are rich in Vitamins A and C as well as flavonoids. They all help in improving the skin complexion. Vitamin A for one clears the pores off impurities; while Vitamin C helps shrink enlarged pores and remove excess oil; all of which usually cause blackheads and acne. Thus it rids of these problems. Naringenin a constituent flavonoid in orange smoothens the skin; owing to its anti-inflammatory property. To top it Vitamin C in the fruit makes it a mild bleaching agent too; helping lighten blemishes scars dark patches; reducing pigmentation spots; as well as lightening the overall skin tone.